The Great Escape Conference reveals topics and speakers
We’re very excited that The Great Escape festival is once again heading to Brighton in a couple of months, as is its accompanying conference.
The conference will see the music industry’s leading experts talking about the latest campaigns, trends and developments, and what they mean for artists and their business partners.
The four-day conference runs alongside the music line-up from 10th – 13th May, all at the Leonardo Royal Brighton Waterfront hotel on the seafront, and is well worth a look. We’ve been to countless talks over the years, from industry people, journos and artists (including an amazing interview session with Self Esteem a few years back).
This year’s new wave of experts and innovators includes Alex Lee Thomson, director of Green House Group, Bridget Whyte, the CEO of Music Mark, Eric Mackay, co-founder of imbr, as well as an In Conversation session with Roisin O’Connor, Culture and Lifestyle News Editor of The Independent.
Also, the Steve Strange Award will be returning to TGE for its second year. Introduced in honour of the late live agent and co-founder of X-Ray Touring Steve Strange, the award recognises a music act that is breaking through creative boundaries in the industry, with the recipient of the award receiving a cash prize of £5,000.
Three core strands of this year’s TGE Conference will look at how the UK’s music industry can continue to thrive in the global music market, how a new national strategy for music from the government could support this, and how the evolution of consumption is powering innovation in both deals and creation.
Music + Education will ask how the music industry can help deliver the new National Plan For Music Education, which is all about how online content and digital education platforms are changing, how traditional educators work alongside digital educators to deliver value as well as what skills are needed in the music business today - and what skills will be in demand in the future.
Music + Deals will look at the deals market, identifying how to best help artists achieve their objectives, how the evolution of consumption is informing deals around particular rights, what that evolution of consumption means for future digital deals, and how samples and interpolations are delivering new licensing opportunities for songwriters and publishers.
Music + The Creator Economy will see speakers dive into the creator economy, looking at the tools, platforms and services which enable collaboration and creation, the challenges and opportunities they present and what music makers can learn from the wider creator space to grow and monetise their fanbase.
Tickets for this year’s conference are on sale now, make sure to grab yours below if you haven’t done so yet.